Maureen Roberts | Billerica Real Estate, Chelmsford Real Estate, Dracut Real Estate


Selling a home can be challenging, even for an individual who is laser-focused on getting the best price for his or her house. Fortunately, we're here to help you achieve the best-possible results during the home selling journey.

Now, let's take a look at three tips to help you obtain the best price for your residence.

1. Study the Prices of Comparable Residences in Your Area

Your home may seem like it is one of a kind, but there likely are comparable houses in your city or town. If you take a look at the prices of comparable houses in your area, you may be better equipped than ever before to establish a competitive initial asking price for your residence.

Also, studying the prices of comparable residences in your area enables you to see how your house stacks up against the competition. And if you find your home pales in comparison to its rivals, you may want to dedicate time and resources to upgrade your house. That way, you can help your house stand out to potential buyers.

2. Conduct a Home Appraisal

A home appraisal commonly is requested by a buyer after a seller accepts his or her offer to purchase a residence and a property appraisal has been completed. However, it may be beneficial for a seller to conduct a home appraisal, especially if this individual wants to get the optimal price for his or her residence.

By conducting a home appraisal, you can receive expert insights into how much your house is currently worth. Then, you can use your home appraisal results to set an aggressive initial asking price for your residence.

3. Collaborate with a Real Estate Agent

If you are unsure about how to price your residence, you may want to hire a real estate agent. Because if you have a real estate agent at your side, you can quickly and effortlessly accomplish your property selling goals.

First, a real estate agent will meet with you and learn about your residence. This housing market professional next will help you establish a competitive initial asking price for your home that accounts for the current state of the real estate market. A real estate agent then will list your home, promote it to potential buyers and set up home showings and open house events. And if you receive an offer to purchase your residence, a real estate agent can help you review this proposal and decide how to proceed.

Of course, a real estate agent will do everything possible to help you maximize your house sale earnings too. He or she will negotiate with a buyer's agent on your behalf and ensure you can get the best price for your residence – regardless of the current housing market's conditions.

Don't wait to list your home and maximize your home sale profits. Instead, take advantage of the aforementioned home selling tips, and you can boost the likelihood of a fast, profitable property selling experience.


The home selling journey may prove to be long and arduous, particularly for those who fail to plan ahead. Fortunately, there are many things you can do to expedite the house selling cycle and quickly achieve your desired results.

Let's take a look at three tips to help you accelerate the home selling journey.

1. Understand Your Target Audience

You know you have a great home. Now, you just need to figure out who may want to purchase it. If you analyze the buyer's perspective, you can determine your target audience and map out the home selling journey accordingly.

Think about why you decided to buy your house in the first place. Also, consider any unique features that may make your home an attractive option to potential buyers.

If you assess the buyer's perspective, you may discover innovative ways to stir up interest in your home. As a result, you could reap the benefits of a fast, profitable house selling experience.

2. Craft an Engaging Home Listing

A home listing is important, as it enables you to introduce your residence to prospective buyers. Therefore, it is crucial to create an engaging home listing that captures a buyer's interest.

As you craft a home listing, it usually is a good idea to provide clear, concise details about your house. Furthermore, you may want to include pictures of your residence's interior and exterior to help buyers see the true beauty of your house.

In addition, you should include accurate information about your home in your listing. Because if you educate buyers about your home's features, you can help them make an informed decision about whether to pursue your residence.

3. Collaborate with a Real Estate Agent

For those who want to speed up the home selling journey, there is no reason to work alone. Lucky for you, real estate agents are available around the country, and these housing market experts can help you seamlessly navigate the house selling cycle.

A real estate agent understands what it takes to sell a home, regardless of the current housing market's conditions. He or she will teach you about all aspects of the housing market and help you create an effective property selling strategy. Plus, if you have concerns or questions throughout the home selling journey, a real estate agent is ready to respond to them right away.

Let's not forget about the assistance a real estate agent provides as you review an offer to purchase your house, either. Deciding whether to accept, reject or counter an offer to purchase your home sometimes can be difficult, but a real estate agent can help take guesswork out of this decision. In fact, a real estate agent can provide honest, unbiased recommendations to help you make the best-possible decision regarding a home sale.

Want to expedite the home selling journey? Use the aforementioned tips, and you should have no trouble selling your home without delay.


The home selling journey sometimes can be complicated. Lucky for you, we're here to remove the guesswork commonly associated with selling a house.

Now, let's take a look at three tips to help you enjoy a fast, successful home selling experience.

1. Identify Your Home's Strengths and Weaknesses

You may have taken great care of your house over the years, and now, your hard work is about to pay off. In fact, if you assess your home's strengths and weaknesses, you may be better equipped than ever before to transform your residence's weaknesses into strengths.

Sometimes, it helps to conduct a home inspection before you list your residence. An inspection enables a property expert to evaluate your residence both inside and out. Then, you can receive an inspection report that details any underlying problems with your house and correct these issues prior to adding your home to the real estate market.

2. Set an Aggressive Initial Home Asking Price

Establishing an aggressive initial home asking price is paramount. Because if you set a competitive initial home asking price, you likely won't have to wait long before you start to receive offers to purchase your house.

To determine how to price your house, you should review the prices of recently sold houses in your area and other real estate market data. Plus, it may be beneficial to perform a home appraisal to receive a property valuation that accounts for your house's condition and the current state of the real estate sector.

3. Hire an Expert Real Estate Agent

Navigating the house selling journey often is tricky, particularly for sellers who choose to work alone. Fortunately, real estate agents are available in cities and towns nationwide, and these housing market professionals can offer expert guidance throughout the property selling journey.

A real estate agent understands the home selling journey varies from seller to seller. As such, this housing market professional will craft a custom home selling strategy to help a seller achieve his or her desired results. A real estate agent also will do everything possible to promote a residence to potential buyers and ensure a seller can optimize the value of his or her house.

Furthermore, a real estate agent is happy to provide a recommendation about how a seller should proceed with an offer to purchase a house. He or she can help a seller determine whether to accept, reject or counter a property buying proposal. And if a seller has any questions about an offer to purchase, a real estate agent is ready to respond to them.

When it comes to selling a house, it is crucial to get as much help as possible. If you collaborate with an expert real estate agent, you can gain deep insights into all aspects of the home selling journey. Perhaps most important, you can receive comprehensive assistance throughout the property selling journey and increase your chances of enjoying a fast, successful home selling experience.


If you plan to list your house in the foreseeable future, you should do everything possible to differentiate your residence from the competition. That way, you can show homebuyers exactly what your house has to offer and increase the likelihood of a fast, profitable home sale.

Now, let's take a look at three tips to help you optimize your home's potential.

1. Boost Your House's Curb Appeal

Your house's curb appeal may dictate how quickly your residence sells. If you allocate time and resources to transform your home's exterior from drab to fab, you may be able to reap the benefits of a speedy home sale.

Mow the lawn, trim the hedges and perform other home exterior upgrades. By doing so, you can take your house's curb appeal to new heights.

Also, if you need assistance with home exterior projects, you can reach out to local home improvement professionals. Contractors are available in cities and towns nationwide, and these professionals can help you enhance your house's curb appeal in no time at all.

2. Remove Clutter

Clutter is an eyesore that home sellers need to eliminate. Because if your home is overloaded with antiques, decorations and other items, it may be tough for homebuyers to envision what life may be like if they purchase your residence.

If you own lots of items but want to keep these belongings, there is no need to worry. You can always rent a storage unit where you can store various items until your house sells. Or, you can contact family members and friends to find out if they can store some of your belongings for the time being.

On the other hand, if you want to get rid of assorted items, you can host a yard sale or sell items online. This will enable you to simultaneously remove clutter from your house and earn extra cash.

3. Conduct a Home Inspection

Identifying home problems sometimes can be difficult. Luckily, home inspectors are available who can analyze your residence and offer valuable property insights.

Typically, a home inspector will review your residence over the course of a few hours. The inspector then will provide you with an inspection report that details his or her findings. If you analyze the inspection report closely, you can gain comprehensive insights into your house's strengths and weaknesses and prioritize home improvements.

If you need help finding a home inspector or completing other home selling tasks, you may want to hire a real estate agent as well. A real estate agent will help you revamp your house both inside and out and ensure your residence stands out to property buyers. Perhaps best of all, a real estate agent is happy to respond to any of your home selling concerns and questions, at any time.

Maximize your house's potential – use the aforementioned tips, and you can update your residence and differentiate your home from the competition.


If your home is on the market, you may wonder why it hasn’t moved off the market. There are many ways to make adjustments to the price of your home, but if not done correctly, you could sabotage the sale of your home. Let’s say that you have your home as an FSBO (For sale by owner.) Buyers may wonder what’s behind the price of the house. Does the seller genuinely want to move the home to the sold category quickly? Why has the home been for sale so long? 


You could face the same problems if you’re working with an agency. The difference is that s a seller, the agency is by your side, helping you to make the right decisions when it comes to pricing your home.


Realistic Expectations


You need to be realistic when pricing your home as a seller. Of course, you want to make a return on your home. Of course, you think your home has great value. The critical point is that you need to understand the state of the market along with the neighborhood your home is located. So much goes into the pricing of a house. 


Investigate


Along with your agent, you can do some investigating to see where some improvements could be made in marketing your home. Look at the following:


How has the house been received on the MLS?

Are the significant benefits of the home highlighted?

How many open house opportunities did buyers have?

Are there good pictures of the house online? 

Do the signs leading to the house stand out? 

Can you add anything to the marketing of the home like a virtual tour? 


While real estate agents have general guidelines as to how a home at a certain price point should be marketed, you can always be your own advocate.


The Consequences Of High Pricing


If you price your home too high, there are some consequences. Your home will stay on the market for an extended period of time if it's overpriced. Buyers will wonder why the house has been listed for so long, wondering if there’s something wrong with the property. Buyers will wait even longer to bite on the home in these circumstances because they are waiting for a price drop. 


The Solution


The best thing you can do in this circumstance is to take your home off the market. Work with your real estate agent. He can let you know whether it’s a good time to re-list the home. Perhaps you can make some improvements to the property in the meantime. A fresh listing and a clean look at the house may help buyers to find the property more easily at a price that pleases them!